Why I Don’t Use Facebook Ads To Attract And Convert Customers

A woman in white deciding if she is going to use Facebook Ads

I was going to write an article for you about how to run and use Facebook Ads. But the truth is, I don’t use Facebook ads to attract and convert customers to my business. I don’t agree with the pay to play tactic for small businesses or for affiliate / network marketers. I have always […]

How To Reset Your Facebook News Feed

A blond woman at her computer learning how to reset your Facebook news feed

Have you noticed updates, photos, and links from a few friends show up in your Facebook news feed? The reason you can’t see friends’ status on Facebook is because of the algorithm Facebook uses. I know you are wondering how to reset your Facebook news feed, so you see more. The algorithm looks at which […]

How To Choose Quality Friends On Facebook

Three ladies making quality friends on Facebook and real life

Using your personal Facebook profile for business takes a shift in mindset and approach. What was once a place to share anything and everything you now have to be more strategic with your posts. Let’s chat about how to choose quality friends on Facebook. The primary goal of building your business on Facebook is to […]

4 Ways To Make A Good First Impression On Facebook

Two people shaking hands and 4 Ways To Make A Good First Impression On Facebook

When it comes to using Facebook for business, the more information you provide the better it will be for you. Facebook and social media provide a great opportunity for you to reach a large number of people. But there are millions of people using social media platforms. How to gain their attention? Here are 4 […]

What Makes A Good Facebook Profile Picture?

A good Facebook profile picture of a woman smiling

Your Facebook profile picture is your first impression to people visiting your page. Not to mention your profile picture shows in a little bubble on all your comments and posts. Your Facebook picture reflects who you are. Deciding on a picture can be overwhelming. This article will help you know what makes a good Facebook […]

Using Your Own Facebook Group to Build Your Business

Image of multicolored game pieces grouped together. Facebook group to build you business

Facebook Groups are the popular place to be on Facebook. With that knowledge, using your own Facebook group to build your business is a powerful tool. Mark Zuckerberg announced: Facebook will be focus on privacy and people building relationships and communities. Groups where people can be themselves. One way Facebook plans to do this is […]

13 Advantages Of Having A Facebook Page For Your Business

Image of a business Facebook page on a computer

Having a Facebook business page helps establish your business presence online. And gives you a more professional look than a Facebook profile.  I previously shared some differences between a Facebook Profile and a Facebook Page. Now let’s look at the 13 advantages of having a Facebook page for your business.  Promotions, discounts, and post updates […]

How To Use Facebook Messenger As An Entrepreneur

A woman at a computer learning How To Use Facebook Messenger As An Entrepreneur

I used to make a lot of mistakes when using Messenger. I didn’t understand how to use Facebook Messenger as an entrepreneur. Please tell me I’m not the only one who has sent and received a “hey girl” message. Or a salesy “buy my stuff” message before someone has even introduced themselves. Don’t be “that […]

How Does The Facebook Algorithm And Organic Reach Work?

Keyboard with data button. How Does The Facebook Algorithm And Organic Reach Work?

Most people know of the Facebook algorithm, but are confused about how the Facebook algorithm and organic reach work. “In 2021, it make the Facebook algorithm up of four main ranking signals: recency, popularity, content type, and relationship.” Enever Group. What is the Facebook algorithm? The Facebook algorithm is a computer process that decides who […]

Why You Need To Use Custom Facebook Friends Lists

A female entrepreneur working on her laptop. You Need To Use Custom Facebook Friends Lists

One of the traps we all fall into is going on Facebook to work your business and you get sucked into “the scroll”. That’s when you go on Facebook to work and you end up scrolling the feed and not getting anything productive done. Therefore, you need to use custom Facebook friends lists. NOTE: If […]